
A Practical Guide for Small-Scale Entrepreneurs
Arrowroots (locally called nduma) are widely consumed in Kenya, especially for breakfast. Processing them into arrowroot flour increases shelf life, opens new markets (gluten-free baking, baby food, porridge mixes), and significantly raises the product value. This guide explains the step-by-step processing method, best flour blends, packaging sizes, pricing, and business tips for the Kenyan market.
There are two main methods:
For home-based businesses, the dry milling method is easiest.
Choose:
Quality raw material determines the quality of flour.
Wash thoroughly to remove:
Use clean water because impurities affect flour quality.
Remove the outer skin using knives or peelers.The skin must be removed because it can cause bitterness in the flour.
Slice the arrowroots into thin chips (3–5 mm).Thin slices:
Soak slices in clean water for 15–30 minutes.Benefits:
Dry completely until the slices are brittle. Drying options:
Drying removes moisture and prevents spoilage.
Grind the dried chips using:
This converts the chips into flour.
Sieve using a fine sieve. Purpose:
Immediately package to prevent moisture absorption. Arrowroot flour absorbs moisture quickly.
Steps:
This method separates pure starch before drying.
Arrowroot flour alone can be expensive and sometimes too light for baking. Blending improves texture and reduces cost.
Best for porridge. Ratio:
Benefits:
Good for gluten-free baking. Ratio:
Good for baking and thickening. Ratio:
Healthy breakfast porridge. Ratio:
Good for baby food mixes. Ratio:
Common packaging sizes used in supermarkets and shops.
| Package Size | Target Market |
|---|---|
| 100 g | Trial packs |
| 250 g | Retail shops |
| 500 g | Households |
| 1 kg | Families |
| 2 kg | Bulk buyers |
For startups, start with 250 g, 500 g and 1 kg packs.
Estimated retail prices (example market pricing).
| Pack Size | Selling Price |
|---|---|
| 100 g | KSh 60 – 80 |
| 250 g | KSh 120 – 160 |
| 500 g | KSh 220 – 300 |
| 1 kg | KSh 400 – 550 |
Premium organic or baby flour mixes can sell higher.
Basic equipment:
Approximate startup cost: KSh 20,000 – 50,000
Example batch: Raw arrowroots
10 kg → approx 3–4 kg flour Cost estimate: Raw arrowroots
KSh 100 per 3 pieces (~2 kg)10 kg raw cost
≈ KSh 500After processing: Flour yield
≈ 3 kg Selling price (KSh 450/kg) Revenue
3 kg × 450 = KSh 1,350Gross margin
≈ KSh 850
Food businesses require:
Flour must remain very dry to avoid mould.
Main buyers:
Add value through:
✔ Start small and scale gradually
✔ Buy arrowroots directly from farmers
✔ Focus on baby food and health markets
✔ Use solar drying to reduce costs
✔ Create blended flours for higher margins
✔ Build a strong local brand
Beyond flour you can produce:
These products have much higher profit margins.